Tag: Punjab Youth

Capt Amarinder to sell ticket to rich Young faces for Punjab polls


Punjab Congress would allocate tickets to richest young faces

In his last political innings, the Punjab Pradesh Congress Committee President, Capt Amarinder Singh would give preference to youth in 2017 Punjab elections.

But don’t trust the words of former Punjab CM as only the richest young faces would be the blue eyed boys of Amarinder Singh in the polls. Those who would give maximum funding to the Punjab Congress head would get the opportunity to contest the polls.

Amarinder said, “Youth (leaders) will certainly be given preference while selecting the candidates.”

Kishore advised Amarinder to bet on youth, sell the tickets to rich young faces

In Punjab, around 70 per cent of the state’s population is below 40 so he would kill two birds with a single stone.  He would sell the tickets to the rich candidates having strong financial backing as he knows that the youth in the state is excited to enter in the political arena, especially the sons of richest landlords.

Capt Amarinder selecting the candidates in “Coffee with Captain” programme

 As per the information, Capt Amarinder Singh has been charging Rs 10 lakh for sharing the podium during his “Coffee with Captain” programme. The programme is designed by his poll strategist Prashant Kishore so that the party could make a list of the richest young faces. The top richest young candidates would be selected for the allocation of assembly seats.

Capt Amarinder earlier gave post of NSUI Punjab to the richest student


Before the 2012 Punjab polls, Capt Amarinder Singh had sold the post of Punjab NSUI president to Gobind Khatra. Khatra belongs from one of the richest families among the state. Khatra had gifted a Mercedes SUV to Amarinder for his poll campaign. Moreover, they both had struck a deal of supporting each other in politics. Amarinder had taken Khatra along with him during his official meetings with AICC vice president Rahul Gandhi.




Captain followed Modi; hire Kishor as his key election strategist

Game of elections in today’s world of politics can also be taken as ‘business’, where Political consultants besides, electioneering, advise politicians through their five-year term.


  • Captain imitating Modi
  1. Narendra Modi’s key campaign expert Prashant Kishor is going to handle Punjab Congress upcoming election.
  2. Kishor was the man behind Modi’s much-talked “Chai Pe Charcha” campaign in 2014.
  3. Not just Congress, another political party in Punjab, Aam Aadmi Party is hiring private political consultants too.

It is very well said that Imitation is indeed the best form of flattery. Former Chief Minister and PPCC President Captain Amarinder Singh is emulating the professional electioneering and social media hype used by Prime Minister Narendra Modi in the 2014 for the upcoming 2017 Punjab assembly elections.

Despite of critics saying social media is no substitute for politics and direct contact with voters, numbers of politicians across the Nation are convinced that they need to use social media and benefit from the advice of tech- savvy political consultant if they want to succeed in Political battle.

Prashant Kishor was a former health specialist with the United Nations, who had helped Modi through his hyper-efficient social media campaign.

Kishor, who had also branded the Gujarat model of development, will now sell Captain’s Punjab model after “Coffee with Captain” campaign in Punjab.

It has been widely observed that the services offered by any political consultancy do not only confine to electioneering but they also include ground-level surveys to assess the mood of the voters, drafting manifestos, and even writing speeches for the leaders. Most of the companies or individual strategist, once hired, often works on issues of governance with candidates throughout their five-year term.

Though social media strategy is broadly considered to be a smart and cost-effective way of reaching out to a large number of tech-savvy voters, and is always on the top of the strategists’ list. Even then, it does not ensure party’s win or defeat. 

It would not be wrong to say that ultimately, it is party’s politics that matters. So, Captain in Punjab, who is following Modi’s footstep by hiring Kishor, should stop behaving in autocratic manner and Congress should speak in single tone, like BJP.