The Punjab Pradesh Congress Committee has been making campaigns after campaigns as confusion prevailed within the party for making a concrete strategy for the upcoming Punjab assembly polls.
The AICC had signed the prominent poll strategist Prashant Kishore for the political makeover of Punjab Congress and Uttar Pradesh Congress. However, the poll strategist Kishore completely failed to gain grounds in Punjab as the party is affected with the factionalism within the leadership and workers.
Kishore had designed the program, ‘Coffee with Captain’ which drew flak as the youngsters started asking him the questions regarding his absenteeism in assembly and parliament.
Another programme, ‘Halke Da Captain’ didn’t fetch the crowd, and ‘Punjab Congress Express’ derailed in the state. Finally, the Punjab Congress is all set to kick off its farmer outreach campaign to reach out to each and every farmer from October 12.
Punjab Pradesh Congress Committee President Captain Amarinder Singh said in the first phase – from October 12 to October 25, party workers will engage with more than 25 lakh households.
The party will establish direct contact with 75 lakh voters, reaching out to more than two crore people in this period. Amarinder played farmer card to woo the farmers of Punjab. He said that if the party forms the government, the farmers would be waived off from their all farm debts.
It is evident that the former Chief Minister of Punjab had done nothing for the welfare of the farmers in his five years regime. Farmers held protests during his tenure as Punjab Chief Minister.
It seems the Punjab Congress has been struggling hard to gain the grounds in Punjab politics. The party has been coming out with some programmes to reach out the masses, but programmes failed to woo the voters of Punjab.